AI agents & custom platformsYour own technology.
AI agents, custom platforms and tools built around how your business works, and wired into the systems you already use.
Palisades Poolscapes
Azule Kitchens
PharmaChoice
Pristine Homes
Innomotive Solutions Group
Martin & Hillyer
Unique Companies
Heartwood Renovations
RxHealthMed
Creative Environments
Pi Tape
Servicad
Heritage Pools
CW Design and Co.
Gibson’s Pharmacy
CEMS
SFL Industries
ABL Employment
Pools of Fun
Custom Granite
Brunskill Pharmacy
Fernbrook Homes
Rodan Electronics
Dog Ops
Imagine Backyard Living
Claresholm Pharmacy
Hanes Contracting
AeroDry
G.L. Smith Planning + Design
Paradise Valley Spas
Why now
What took a software team a year now takes weeks.
AI has changed what a marketing partner can build. We design, build and run tools that fit your process, connect them to your CRM, website, ad accounts and data, and keep improving them.
- Built around your process, not a generic app
- Connected to the CRM, website, booking and accounting tools you already use
- A working first version you can try in weeks
- Run and supported by the team that already knows your business
What we build
Six ways AI works for you.
AI agents
Assistants that answer new leads by text, chat and email in seconds, qualify them and book appointments, day or night.
Custom platforms & portals
Sales hubs, service platforms, dealer and client portals, built for the way your team actually works.
Quote & design tools
Configurators, visualizers and instant estimates that let buyers design their project before they call.
Workflow automation
Follow-up, reporting and data entry that move between your systems on their own, so nothing slips.
Content & creative engines
On-brand posts, flyers and ads produced at scale from your own approved messaging.
Internal assistants
A private assistant that answers your team’s questions from your own manuals, pricing and policies.
AI agents
Answers in seconds. Books while you sleep.
Most buyers go with the first business that replies. An AI agent replies to every lead within minutes, answers the common questions, books the appointment and hands your team a clean summary.
- Text, chat and email, 24/7
- Books straight into your calendar
- Trained on your products, prices and policies
- Hands off to a real person whenever it should
Sample conversation
Hi, do you have hot tubs I can try this weekend?
AI assistant · 9:42 PMYes! Our showroom is open Saturday 10 to 5, and we keep two models filled for wet tests. Would 11:00 or 2:00 work better?
2:00 please
AI assistantYou’re booked for Saturday at 2:00. I’ve sent a confirmation and let our team know you’re coming. Bring a swimsuit!
Built by IMP
Design it on your own driveway.
For a maker of estate and driveway gates we built a designer homeowners use on their phone: find the home, snap the entrance, design the gate right on the photo, see it in 3D and AR, and get an estimate. Every lead arrives with the full design attached.
- Works on any phone, no app to install
- 3D and augmented reality view
- Leads land with the design, size and options already filled in
Built by IMP
Platforms we already run.
Not slideware. These run every day for IMP and our clients.
- 01IMP HubOur own brand brain: every task, account, budget and conversation for a client, in one place.
- 02IMP ViewLive results portals for our clients, updated nightly, in plain English.
- 03Sales hub for a multi-location pool & spa companyLeads, pipeline and sales follow-up for a field sales team, connected to their CRM.
- 04Service platform for a pool service companyCustomers, routes, service visits and follow-up in one app built around how they work.
- 05AI lead follow-up engineTexts every new lead within minutes, answers questions and books appointments for dealers.
How it works
From idea to in use.
Discover.
We map your process, the tools you use and where time and leads are lost.
Prototype.
A working version you can click through, usually within weeks.
Connect.
We wire it into your CRM, website, calendar and data.
Run & improve.
We host, support and improve it every month as your business changes.
Plan your idea
What would you build?
Four quick questions. Tell us your industry and your idea, then book a free discovery call to map it out with our team.
Fits your stack
Works with what you already use.
No rip-and-replace. We build on top of the systems your team knows.
- GoHighLevel and other CRMs
- WordPress and Shopify websites
- Google Ads, Meta and Google Analytics
- Google Workspace, Slack and email
- QuickBooks and your own spreadsheets
Questions
Good to know.
Do we have to replace our current software?
No. We build around the tools you already use and connect to them, so your team keeps working the way it does today.
Is this just a chatbot?
AI agents are one piece. Many projects are full platforms: portals, dashboards, quote tools and automations that happen to use AI where it helps.
How long does it take?
Most first versions are ready to try within weeks. Bigger platforms roll out in stages, starting with the part that saves the most time.
What does it cost?
It depends on scope. Every project starts with a free discovery call so we can map what you need before quoting.
What could you
build?
Tell us what slows your team down. We’ll show you what AI can take off their plate.