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Mark Lorentz, Head of Paid & Organic Search at IMP Digital

Head of Paid & Organic Search

Mark Lorentz

Mark is IMP Digital’s Head of Paid & Organic Search, leading strategy across PPC, SEO, and performance-driven search campaigns. With a strong analytical mindset and deep expertise in search engine marketing, Mark focuses on maximizing visibility, driving qualified leads, and delivering measurable growth for clients. He bridges paid and organic efforts to ensure cohesive, data-backed strategies that turn search intent into real business results.

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